MJ STAFFING COMPANY
Revamping the website of a staffing company to transform their online visibility.
CHALLENGE
The existing design struggled to effectively convey the company's mission and services. It lacked a coherent structure and aesthetic appeal, hindering user engagement for both job seekers and employers.
OUTCOME
Meticulous analysis and redesign efforts resulted in a revamped website featuring a curated landing page that led to heightened user engagement and satisfaction.
Role
Project
Internship
Design Lead
Team
Year
Vikas. H - CEO, Solutions architect
2023
Vishaka - Solutions Architect
My responsibilities
ANALYSIS
Analyzing existing design and identifying shortcomings
RESTRUCTURE
Redefining information architecture for improved usability
GROUNDWORK
Creating sketches, wireframes, and mockups.
FINAL DESIGN
Designing the final layout & developing a cohesive design system.
Stakeholder discussions prompted a shift in client's company mission towards emphasizing the website's role as a staffing platform.
I initiated an evaluation of their existing design to align with this new direction. This assessment was crucial for understanding specific needs and objectives of the client.
Following this evaluation and stakeholder discussions, we refined our design requirements for their website.
JOB LISTING
Showcasing job listings and providing a search function directly on the home page
ENHANCED NAVIGATION
Ensure users can easily find job listings, employer features, and other relevant content.
REFRESHED COLOR PALETTE
Maintain consistency across the website to reinforce the company's identity and values.
Brainstorming sessions with the team.
Being the only designer on the team, I led the redesign process, initiating brainstorming sessions after setting our design requirements. I began by sketching and creating wireframes to generate ideas, with plans to regroup and evaluate each concept collaboratively. This allowed us to refine the website's design flow collectively.
1ST ITERATION
2ND ITERATION
FINAL WIREFRAME
