This project was a turning point for me. What began as a focused role to develop the website quickly evolved into something much bigger. I found myself working not just as part of the design team, but also across marketing and development: building timelines, leading check-ins, and keeping communication flowing between internal stakeholders and Hello Astro. It was the first time I truly stepped into a leadership role, balancing hands-on work with decision-making and cross-team alignment. I learned how to represent the voices of our leadership team, relay feedback clearly, and keep everyone moving in the same direction.

We were spread across New York, California, India, London, and Amsterdam — but we made it work. I made it a point to be present, to document everything thoroughly, and to create systems that made collaboration feel easy. Whether it was feedback docs, pre-call reviews, or syncing with Hello Astro, I handled it all to make sure nothing fell through the cracks. Over time, I started anticipating what each team needed, which made our calls smoother and our decisions faster. I learned how important thoughtful, proactive communication is in a remote, multi-time-zone setup.

I built the entire website on my own — a big task, especially since Webflow was new to me. But having an engineering background helped me learn quickly. I designed a scalable system using native Webflow logic and Relume's style guide, without custom code, and made sure everything aligned with Hello Astro’s brand guidelines. On top of that, I worked under tight deadlines, constantly balancing speed with quality. It pushed me to think structurally, be resourceful, and find creative ways to keep the development process efficient and clean.